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Elemental Creative

Copy + Branding + Website Services

Your Website Shouldn't Make You Want to Crawl Under a Rock

Let me guess…your business is being held together by 15 mismatched Canva templates, a Pinterest board full of ideas but no cohesive direction, and a generic landing page that says “coming soon.” 

That is, if you got started at all.

If this is you, I’ve got you. Whether you’re starting a new business or have an existing business you’d like to grow, let me give you the structure, accountability, and creativity to build a brand and digital storefront that actually makes you money.

People don't buy because your website has a nice font (though that helps). They buy because you made them feel understood. Because you told them a story they want to be part of. Because you communicated value in a way that made them think, "YES. THIS. FINALLY."

Established in 2015

My Goal Is To Make You Stand Out, Not Fit In

Because here’s what I know: When you try to appeal to everyone, you appeal to no one. When your copy is full of overused buzzwords, you blend into the crowd. When your message and offerings aren’t specific, you don’t have a brand identity that people can relate or aspire to.

But when you have the guts to share a clear point of view? When you get clear on your unique voice and vision and start to trust it? 

That’s when your ideal customers find you and think, “THANK GOD someone gets it.”

That’s when your website becomes your best salesperson instead of your most expensive paperweight.

What Makes Me Different

Meet the Golden Thread Method

Most small businesses can’t afford to hire a copywriter AND a designer AND a web developer AND a brand strategist. That’s four different people, four different visions, and approximately 47 rounds of revisions where everyone’s trying to interpret everyone else’s interpretation of your original idea.

So I became all of those people. (Not literally. That would be weird. But you know what I mean.) I built websites for fun as a teenager, taught myself graphic design in my 20s after the third expensive designer where I worked quit on us mid-project, and I studied copywriting for business in my 30s when I realized I could combine my talent for writing with my years of experience working with female entrepreneurs.

The result is a single creative process in which you work with one brain (mine!) to build a cohesive brand that feels like YOU.

Websites That Work as Hard as You Do

I help you tell the story your business deserves—the one that makes your dream customers reach for their credit cards instead of the “back” button. The best part? You don’t need to hire seven different people and explain your vision 17 times. In the Golden Thread Method, I do all three. It’s efficient, cohesive, and significantly less likely to make you want to close your business and run away to Bali. (Unless you start a business there like one of my clients did!)

Website Copy

Marketing that feels like ministry. Messages that are true to your voice. Sharing value in a heartfelt way. And not a single “synergy” or “leverage” in sight (unless that’s genuinely your thing.)

Brand Identity

Visual identity that makes people stop mid-scroll and think, “Okay, WHO is this?” Instead of following trends, we create a meaningful brand that is aligned with your personality and audience.

Website Design

A digital home that guides visitors straight to “yes.” Clean, strategic, mobile-optimized, and user-friendly—both for your clients on the front end and for you on the back end.

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The Girl Behind the Brand

Hey, I’m Emily

For 20 years, I’ve helped mostly women entrepreneurs and authors (and a few good men) engage and build their communities with compelling copy and design. New businesses, old businesses, online courses, books, oracle decks, product packaging—I’ve designed it all. But what most people seek me out for is the Golden Thread Method, my signature offering of combining copy, brand identity, and website design into one fun, collaborative process. As a team, we will find solutions that feel true to your personality and the people you want to serve.

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Meggan Watterson
Author and Feminist Theologian

“Emily somehow, magically and mystically, saw the vision I had in my heart for exactly how I wanted my website to look and function. I was in awe when I first saw it, and I felt such relief as well because I have someone now who has the tech-brilliance to bring a clarity and integrity to the vision of my work.”

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Rochelle Schieck
Founder of Qoya Inspired Movement

“Emily is a genius. It’s a big word, but after knowing and working with her for 10 years, I have seen nothing but evidence for such enthusiastic praise. She takes the enchantment of the formless and necessity of form to create portals of magic for every project she touches.”

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Cameron Giles
Founder of Love Glow Intuitive Energy Healing

“Hiring Emily was a life-changing decision for me. Since launching my new website copy, I’ve had the most success with my business in the last two months than the last four years. I finally have confidence to talk about my work and have time to create more products and services to further benefit my clients.”

Becca

Becca Kannapell
Co-Founder and Owner of POUND Jewelry

“Emily made our dream logo come true after YEARS of working on it with various artists and modalities. She took ALL of the elements, energies, aesthetics, visions, and overall crux of our mission and wove it together into a visual representation of who we are as a company. She thrills us.”
Madeline

Madeline Giles
Author, Somatic Counselor, Founder of Angelic Breath Healing

“Hiring Emily is one of the best things I’ve gifted my business. When looking for a copywriter, I wanted someone who could write well while delivering the energy behind the concepts and words. Emily gets it! She is masterful at translating ideas to crystal clear copy, and I feel so blessed to work with her.”

Resources

Learn more about my signature process and the tools and services I recommend to help my clients run their businesses.