Now booking Clients for October 2026 – Get In Touch
meaningful brands for passionate people
Once upon a time, I watched really smart, talented business owners struggle to communicate what made them special. They’d fumble through explanations of their services. Their websites looked like they were assembled by a committee of nervous people. And the worst part? They were amazing at what they did. They just couldn’t figure out how to SHOW it.
That’s where I come in. You don’t need to hire a team of four to build a quality digital home. You can work with a team of one to create an online home that shows the value of your work and feels as good as it looks.
Hi, I’m Emily, and for the last 20 years, I’ve worked with small business owners, authors, and people who are building something that matters—helping them find the words and visuals that don’t just inform people, but make them feel something. Because here’s the thing: nobody buys because your bullet points are neat. They buy because you made them believe.
Whether you’re just starting out or you’ve been at this forever, we’re going to dig into what makes your people tick—and then we’re going to give them exactly what they didn’t know they were looking for.
We start with the juicy stuff—the emotional core of why anyone should care. Why do YOU care? How are you helping people? What identity are they buying into when they buy your product or service?
Then we take that feeling and weave it through everything in my Golden Thread Method: your copy, your branding, your website, the whole shebang.
What you end up with? A website and business that feels like you—one you’re actually proud to show off, and one that makes your dream clients think, “Oh hell yes, where do I sign?”
The Values That Center My Work
Soulfully Aligned
personality-driven
Strategically Crafted
Intentional
Quality Above All
You May Be Surprised to Learn:
I’m an accomplished playwright and screenwriter who attended Juilliard, and I’ve seen my plays produced around the U.S. and Europe.
Why I’m in my Dream Job:
When I was a little girl, I loved writing stories and making books and magazines. Then as a teenager, I taught myself to code and started designing brands and making websites for fun.
When I’m not working, you can find me:
At the theatre. In Central Park. Lifting weights or doing Pilates. Traveling around the world to visit friends, most frequently to my childhood home in Georgia.
HOW LONG DO I WORK WITH CLIENTS?
For some clients? A decade or more. We start out creating a brand and website, but our collaboration often continues with consulting, strategy, and other design projects, like slide decks, books, oracle decks, physical products, brochures, and more.
What Industries do I work with?
I work with solo entrepreneurs, authors, and small businesses focused on delivering creative services, health and wellness experiences, and products and services designed for women.
What Am I most proud of?
That I am a self-taught writer, graphic designer, and web developer. I’ve built this business completely through skills I’ve either taught myself or learned on the job.
I love my Clients
While my clients are a diverse group of creative entrepreneurs and authors, the thing they have in common is a passion for their offerings and a genuine desire and intention to serve and make other people’s live better. If this is you, I’d love to talk.
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