I’ve been friends of Skye and Neil from their producing days, so when they approached me to design the branding for their London-based acting agency, I was thrilled to take on the job of framing them as a fresh, new agency who stands out from the crowd, as well as capturing Skye and Neil’s warm, big personalities. The vibrant orange paired with grey balances the company’s young vivacity with some gravitas, especially as the company has grown. Their talent for finding “diamonds in the rough” that their brand icon depicts has come to be true as they have established so many young and emerging actors as serious professionals. They are living proof that leaning into your personality, not away from it, is a path to business success.